5 Metrics Every SaaS Founder Should Track

Learn which key performance indicators matter most when scaling your SaaS product with confidence.

Sarah Lim

Product Strategist

Apr 23, 2025

Green Fern
Green Fern
Green Fern

Understanding the Numbers

Knowing what to measure is essential when you're growing a product. Metrics like churn, lifetime value, and customer acquisition cost offer powerful insights into the health of your business. Without these numbers, decisions are just guesses.

The Metrics That Matter

While there are many metrics to choose from, not all carry equal weight. Prioritize user engagement, conversion rates, and feature usage to truly understand how your product delivers value. These indicators guide you toward meaningful action.

Applying the Insights

Tracking metrics is only half the equation—what you do with them matters more. Use your data to validate ideas, improve user experiences, and spot areas of opportunity. Regular reviews lead to smarter decisions and more focused growth.

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Frequently Asked Questions

Got questions? We’ve got answers. If you need more help,

feel free to reach out.

What kinds of brands do you work with?

What makes FrontRunner different from traditional marketing or sales agencies?

What types of channels can FrontRunner help us access?

Do you take equity or work on a fee basis?

Can FrontRunner help with product-market fit or are you focused on scaling?

How fast can I expect to see results?

Do you handle all negotiations and contracts with retailers and partners?

Can FrontRunner support international expansion?

Do you have minimum revenue requirements?

How do I get started with FrontRunner?

Frequently Asked Questions

Got questions? We’ve got answers. If you need more help,

feel free to reach out.

What kinds of brands do you work with?

What makes FrontRunner different from traditional marketing or sales agencies?

What types of channels can FrontRunner help us access?

Do you take equity or work on a fee basis?

Can FrontRunner help with product-market fit or are you focused on scaling?

How fast can I expect to see results?

Do you handle all negotiations and contracts with retailers and partners?

Can FrontRunner support international expansion?

Do you have minimum revenue requirements?

How do I get started with FrontRunner?

Frequently Asked Questions

Got questions? We’ve got answers. If you need more help,

feel free to reach out.

What kinds of brands do you work with?

What makes FrontRunner different from traditional marketing or sales agencies?

What types of channels can FrontRunner help us access?

Do you take equity or work on a fee basis?

Can FrontRunner help with product-market fit or are you focused on scaling?

How fast can I expect to see results?

Do you handle all negotiations and contracts with retailers and partners?

Can FrontRunner support international expansion?

Do you have minimum revenue requirements?

How do I get started with FrontRunner?